About Us

Enhancing Comfort While Reducing Carbon Footprints 
Serious Materials develops and manufactures sustainable green building materials that dramatically reduce the impact of the built environment (structures of all types) on the climate. 

We strive for breakthroughs in product performance, without requiring changes in customer behavior or in how products are used — thus speeding market adoption. 

Our One Billion Ton Goal
The built environment is responsible for 52% of greenhouse gas emissions worldwide (some 30 billion tons annually) — compared to only 9% from cars and light trucks. There are huge opportunities to slash greenhouse gas emissions through innovation and efficiency in building materials — just a 10% improvement would reduce emissions by some 3 billion tons. 

Not only does Serious Materials sell green building products, we believe passionately in the related causes of reducing energy use and fighting global warming. That’s why we’ve committed, as a company, to slashing emissions by one billion tons per year. Join us in our fight for the environment by choosing high-efficiency products.

High Performance Meets High Style

SeriousWindows are the most energy-efficient residential windows on the market today. Homeowners could save tens of thousands of dollars over the life of their homes.

Windows are the biggest source of heating and cooling energy loss in homes. By dramatically increasing the R-Value performance for energy-efficiency, SeriousWindows can generate the significant heating and cooling savings that make them a brilliant home-improvement investment.

SeriousWindows offer unsurpassed craftsmanship and all the options and styling you demand for your home. Available in high performance fiberglass and vinyl frames in a variety of pre-finished colors as well as natural, stainable wood interiors.

Find out more about our Fiberglass Window line, with R-Value from R-7 to R-11, here.

Not sure what the advantages of fiberglass are, visit our simple tutorial on The Advantages of Fiberglass here.

Find out more about our affordable Vinyl Window line, with R-Values from R-3.3 to R-6.3, here.

Do you have special noise-cancelling needs? Check out our SeriousWindows with QuietGlass product here.

Learn more about the Alpen Glass acquisition here.

ABOUT Serious Materials

Serious Materials develops and manufactures sustainable green building materials that save energy, save money, improve comfort, and aggressively address climate change. Super-insulating full-frame R-value SeriousWindows™ reduce heating and cooling energy costs by up to 50%. SeriousGlass™ industry-leading insulating glass units have been installed in over 10,000 projects and offer the highest energy savings in the industry. QuietRock® soundproof drywall and QuietGlass® reduce material use, enhance livability, and support dense urban construction. EcoRock™, the only true green alternative to gypsum drywall and five times more environmentally friendly, uses 80% less energy in its core production and has the potential to save billions of pounds of CO2 annually. SeriousWindows and SeriousGlass support energy efficiency funding programs as outlined under The American Recovery & Reinvestment Act (ARRA) including Weatherization (WAP), Green Federal Buildings, State Energy Program (SEP), Energy Efficiency – Conservation Block Grants, Energy Tax Credit for Consumers, and Tax Deductions for Commercial Buildings. The company was commended by both President Obama and Vice President Biden for its advanced energy-saving materials and the work it is doing to re-create American green manufacturing jobs. For more information, visit www.SeriousMaterials.com.